As the brand marketer at New Breed, I was responsible for producing regular posts for the company's blog both as a writer — and a subject matter expert. Here's an excerpt on how the team at New Breed designed a process for doubling the volume of their video production efforts even while working remotely.
You may feel as though the constraints of remote video production may be detrimental to your content’s quality or value but consider the alternative. Would you rather start or continue to produce content that is relevant to your audience or do nothing at all?
The ability to produce video while working from home is a great tool to leverage to boost your video marketing efforts without the expectations of perfection or high production quality. Videos present an excellent opportunity to add a human element to your marketing and put faces to your brand.
Read the rest of the post here.
